property rights become more importance for Nike in recent years. Let's make it official. • The Nike, Just Do it logo trademark was designed by Carolyn Davidson in 1971 for $35. Assistant General Counsel, Intellectual Property Nike, Inc. Air MI has more than 500 utility patent assets for the Nike Air technologies they have innovated over the 40 years since Air soles were first manufactured. Bernstein quotes the judge as distinguishing the two logos as independent pieces of intellectual property. Intellectual property rights management becomes a core strategic part of corporate operation[7]. Director, Global Intellectual Property Litigation Nike, Inc. Feb 2013 – Mar 2014 1 year 2 months. Between brand recognition, brand loyalty, social capital and human capital, Nike is among the leaders in the industry. One of their biggest forms of intellectual capital includes their logo, the Nike Swoosh. ... portfolio management, intellectual property evaluation and licensing, and patent litigation. • The swoosh in the logo represents the wing of the Goddess. Nike’s intellectual property team is led and managed by a diverse group of talented women. • 2015 – Nike asserted former footwear designers misappropriated Nike trade secrets for use in new business venture. US President Donald Trump has cited the theft of American intellectual property, including the counterfeiting of major brands, as … Nike, Inc. got its name from the Greek Goddess of Victory, Nike. We will never sell or share your information without your consent. Nike did this through a Bermudan subsidiary, Nike International Ltd, which held the company’s intellectual property rights for its sneaker brands – the crown jewels of the Nike empire. Likewise, the judge regards Nike’s design as … When analyzing intellectual capital and intellectual property, Nike is among the top companies that comes to mind. Their technical expertise has contributed significantly to Nike’s intellectual property. Love ATL? This article interviews Nike’s team members and describes how they manage some of the world’s most iconic brands while staying on top of innovative technologies. Portland, Oregon Area. Filed in October 7 (1986), the NIKE covers SPORTS BALLS NIKE Trademark - Registration Number 1441334 - Serial Number 73624522 :: Justia Trademarks Log In Sign Up Nike and LVMH, who have struggled against knockoffs of their famous products, are sticking up for China when it comes to fighting piracy. Sign up for our newsletter. The intellectual property rights that Nike is registered to are PATENT and TRADEMARK. Darren Heitner, Intellectual Property, Nike, Sports, Trademarks. 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